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The NUMBER ONE reason why you shouldn’t launch a product
There are so many compelling reasons why you should never launch a product – by yourself, that is


Clarified: Product design vs industrial design
Is it a bird, is it a plane? Is it an app, is it a huge piece of complicated machinery because it has industrial in the title? I am...


Best practices for decision-making in hardware development
Designers, engineers and decision-makers have a pretty significant responsibility to make the right decisions. From medical implants, to...


What is a Concept Design?
By only pursuing predictable, elementary design logic, you are missing a great opportunity to add value and differentiate from competitors.


Top 5 places to hire an Industrial Designer
The internet is swamped with directories, freelance platforms and middlemen. A single designer can't compete in terms of SEO prowess.


Roadmapping your way to a successful product launch
Learn how a Roadmap can focus your efforts and allow you to launch with greater success.


Getting the most out of 3D printing
3D printing is to product development, what mobile phones were to communication. A sudden revelation, a disruptive technology, a wealth...


How to save money in product development
As the common adage goes - hardware is hard. Let's explore the reasons why building something is seldom cheap.


Human factors in design
What's imperative to achieving truly great solutions? The application of human factors!


The power of Biomimicry in design
The practice of Biomimicry allows nature to serve as inspiration for innovation, offering myriad opportunities to harness in our society.


How to create meaningful design
Consider this; if nothing in the world were designed, we would still be on the plains as hunter-gatherers. And it’s true!


How Can Your Business Benefit from the Circular Economy?
For the innovators that are willing to take risks and pioneer new approaches, will be shaping the economies of our future.


Forget a business plan!
Replacing the traditional business plan with an agile alternative


My product is amazing - do I need a patent?
The ‘holy grail of invention protection’, patents are the most robust form of IP for novel creations.


The importance of a Non-Disclosure agreement (NDA)
You wouldn't leave your car unlocked - so don't skimp on protecting your business either.


Is crowdfunding the right choice for your project?
Crowdfunding is capable of catapulting your project skyward - but is it the right approach for you?


Three resources essential for building your product
Bringing any new product to market is not fast, cheap or easy. So what 3 resources do you need to sustain momentum?


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